Blitz Ezine #276 ~~ November 6th, 2007

How to Avoid Business Burn Out

The Blitz-Promotions News Letter
Issue no. 276, November 6, 2007

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Blitz Comments
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We want to wish you and your family a wonderful Thanksgiving Holiday. As a Thank You to our loyal subscribers we're offering a deal on our promotion program.

We'll be offering a discount on our 25 keyword package thru the end of next week Oct. 17th.

12 months of promotion - 25 keywords (no restrictions) - we'll also work on contacting 10 links a month for you. Details of the promotion can be found here.

$2,500 - saving you around $1000.00 off the normal price.

2 payments - 1 payment now of $1250.00 - 1 payment in April of $1250.00
Click Here To Purchase

Or you can save an additional 10 % and pay $2,250.00 now for the entire year.
Click Here to Purchase

This offer is limited to the first two folks that respond and doesn't apply to current customers (if you're a current customer email us and we'll send you a deal as well).

Questions etc. please don't hesitate to send us an email or give us a call.

Every day or two we talk some about promotion (as well as fun things too on our blog)
http://smallbizpromo.blogspot.com/

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In this Issue
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- Avoiding Burn Out
- Google Ads

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Food for thought
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As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.  ~John Fitzgerald Kennedy


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3 Ways To Avoid Depression And Burn-Out
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Our society seems to be suffering an epidemic of depression, stress and burn-out, with figures over 10% a year being regularly quoted.

I'm a medical practitioner but I now work solely in counseling and psychological issues, and many of the people who have come to me have been complaining of feeling overwhelmed and burntout. Sometimes they are fully suicidal and depressed. More often they are simply feeling like they can't get motivated to get going in the morning, or they are overtaken by panic attacks or more subtle fears, or simply losing confidence in where they are at and what they are doing. From my practice I've concluded there are three key steps to avoiding such depression and burnout.

1. Set goals with a pre-determined end point -- Life and work can't just be an endless marathon. You need need to have sprints as well as rest periods, and have some finish lines along the way. Otherwise the only rest you get is when you collapse from exhaustion, and it's better if you can do that on the other side of a finish line.

You can think of it as resting or taking a holiday, but it's better if it is a celebration milestone or part of a complete exit strategy. Whatever the label the need for planning for them is exactly the same. You need to be able so say when enough is enough. If your goal is to "make more money", then it will never be enough and you will risk striving for more when you have enough for your desired lifestyle already.

2. Have a bigger purpose in mind -- Life is not just about filling your days with whatever happens to get your attention, and yet there is so much around to choose from.
With a bigger purpose you can select what is important for you, or it can be the other way around, what is important to you can be your bigger purpose.

Not that it has to be anything too over the top like ending all cancers, but it is important that it brings out your inner fire and sense of why it is that you would do the sometime challenging or difficult or boring tasks that you will sometimes need to in order to keep going for whatever you are after.

3. Create results that last beyond that day -- This is the most important one in my experience as a counselor. You need to build some cumulative benefits to the work you do each day. Otherwise every day is starting from scratch yet again, and it will just feel like you are "never getting anywhere", because you truly won't be. For example, if you are earning money but spending it or going deeper into debt just as fast, are you better off financially than if you just stayed in bed?

Sometimes it is simply a matter of identifying the lasting value you are gaining from each day. More often when people come to me burnt out, they have a nagging awareness that their daily activities are not producing results that last.
Results such as money kept for themselves, passive income sources, business systems, lasting habits, key relationships, and much more. When you can go to sleep each night knowing that you are better set for the future than the day before, you will have had a worthwhile day.

So there are the 3 key ways you need to address to avoid depression and burnout. Ignoring any one of them can be enough to set you back, and if you are missing all three then you are probably reading this out of desperation. They are all solvable, and you can get started on each of them immediately.

Self help methods are at the core of a successful change process. Learn more from Dr Martin Russell at:
http://www.DrMartinRussell.com

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Ads on Google help businesses of all sizes to tap into the Google advertising network with Adwords. This advertising service is the under-girding of Google and a major source of their income. By catering to the needs of companies of every size and budget, they have targeted an extremely wide market.

Keywords and Distribution

When you use Adwords, you get to choose your keywords or phrases and put your own ad together. When people do a web search for your keywords, your ad may come up with the results of their search. You can also target language and location. You may choose local, national, or international distribution. There is even an option that allows you to put your ad on other search engines in the search network besides Google.

Pay Per Click

You have the option of paying per click so that you only pay for actual web traffic. Keywords can be selected at various levels of pricing based on their popularity. This allows small business to access their niche keywords at a price they can afford. It is also a good way for any business, big or small, to be sure that they will only pay for what they get. If no one clicks to your site, you pay nothing.

Change is a Good Thing

You can change your ads until you are happy with them. If you are not getting the results you want, you can modify your account until it is a good fit for your business. This level of flexibility is comforting when launching a new online advertising campaign. You can adjust your service to meet the needs and budget of your company

One Size Does Not Fit All

Regardless of the size of your business, you can display your ads on Google and access a large source of exposure. How many advertising genres allow a huge company and a ‘ma and pa’ store to connect with their clientele in one place? This flexible environment does not provide a “one size fits all” scheme.

Search Engine Marketing Help

Many consultation agencies have begun offering the management of Adwords accounts as a paid service.  There are professionals available who have certification from Google because they have passed their qualification process. If you need some help, but do not want to hire an agency, Google has an account management software system available. The software is Adwords Editor. Account management for Adwords can be complicated and many people find it beneficial to reach out for help. You have to determine the price of your own time and analyze the economic impact of taking on the cost of software or management services compared with the down time you would require to manage the system yourself.

You Can’t Please Everyone

There has been a great deal of criticism lately regarding the misuse of Adwords. There have been legal battles regarding trademarks and fraud. By allowing people to use trademarks of their competitors to drive traffic to their sites, Google opened itself up for several law suits.

Adwords has brought democracy to advertising by allowing large and small businesses to tailor their Google search related advertising to accommodate their budget and needs while accessing a huge network. This landmark system has allowed businesses to reach out to their customers without breaking the bank.

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Google Adwords have proven to be a good choice for business of all sizes and incomes. Learn more about how they work and use the free click formula at Google Snatch.

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Links you can use -
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A google Rank Checker - useful for checking for different countries in one place.
http://link.ezer.com/tools/google_serps_rank_checker.asp

Need help coming up with a brand name... this site might help.
http://www.noemata.net/nbng/

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Some Fun Links
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Make any image blab - addicting and fun.
http://www.blabberize.com/

Want to play a game but don't have the rules - this site may have it.
http://www.everyrule.com/

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Useful links
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Ezine Archives links to all our past issues (well most of them) in one place.

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Next Issues
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Our next issue will be December 4th, 2007

Tim and Lisa Hamblin
Tisa Enterprises
PO Box 221
Hazard KY 41702
http://www.blitzpromotions.com
http://www.crochetnmore.com
http://www.webpageplanner.com
http://www.ineedlinks.com