Note: Some Links may be out of date.

Blitz Ezine # 143 Dec 24, 2001
Happy Holidays

Note: This is an archived issue. Some links and/or content may be outdated

The Blitz-Promotions News Letter.
Issue no. 142, December 24, 2001
http://www.blitzpromotions.com
Five Steps for promoting your site. ***************************************************
Please Visit Our Sponsors ***************************************************

************ CONTENTS **************

Comments
Food for thought Search Engine Guide - Part 3
Reviewing your site.
The Classifieds
Next Issues
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Blitz Comments
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Happy Holidays from our House to yours!

Our holiday issue also has some nice Christmas links to help get you in the spirit (if for some reason you aren't already).

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Food for thought
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The principles you live by create the world you live in; if you change the principles you live by, you will change your world.
Author: Blaine Lee
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Search Engine Guide - Overview
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A well designed Search Engine Optimization Plan consists of five parts or components.
1-Determine what your market is searching for.
2-Review your current position (competition, search engines, visually, meta tags).
3-Tweak and submit your site.
4-Get Links
5-Monitor your progress.
We will discuss all of these in depth in our next issues. Don't want to do it yourself, hire us to do it for you!!
http://www.blitzpromotions.com/problitz.htm

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Search Engine Guide - Part 4- Getting Links
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Looking for links.

Did you Know - Google will not index your site unless you have at least one website linking back to your site. The hardest part of this process is the actual looking for links.

DO NOT use an automated link farm generator. Search engines work hard to stop folks from taking advantage of them; I fear that folks that use this tool may find their rankings drop in the near future. The great thing about looking for links is that soon folks, will come looking for you and the process will pretty much take care of itself.

Just remember that when they ask you for a link, you don't have to link with them. Remember that 10 good quality links can be better than 50 that aren't.

Believe it or not there is an easier way (than using the search engines) to find websites that are related to yours. We use Search Rocket for many of our clients (to help them find links).

http://www.searchrocket.com/

This tool searches many of the search engines at once to find sites containing your keywords or terms. There is a great guide on the site so I won't repeat the information on how to use it here. When searching use your keywords that you listed in the Meta tag lesson. Limit your search to 100 results or so.

Manually begin visiting the sites that are shown in the list. I have found those sites near the top of the search results have the best positions within the engines.

Use the following list as a guide:
· Is it a quality site? You may be linking to them after all.
· Do they have a links page. (If they don't have one, they probably won't build one just for you).
· Be sure they aren't in direct competition with you. If they don't meet the criteria, delete them from your list.

After you have narrowed your list, it's time to request the link exchange. Visit the website again. If their links page includes instructions, then follow them. That makes your job quite a bit easier since it saves you time. If their links page doesn't include instructions on how to link, then find their name and email address.

This information may be listed somewhere on their site, if not you can find it by looking for it in the betterwhois database (www.betterwhois.com). After you have their contact information, spend some time looking at their site. Email them the following letter.

Dear (their name),

I recently visited your website at www.yourwebsite.com. [Include a personal paragraph here that will let them know that you actually visited their website… such as. I have never visited Hazard, KY but we have relatives that live in Western Ky. Last summer we visited them and had a great time. … or You are really talented with your portraits or paintings, or baskets or whatever. The more personal you can make this paragraph, the more likely you will be to get a link.]

I also have a website www.ourwebsite.com and invite you to visit. I believe my visitors will benefit from and enjoy your website. I would love to exchange links with you. Details about linking with our site can be found here www.ourwebsite.com/links.htm.

Please let me know if you have any questions and we look forward to hearing from you soon.

Kindest regards,
Your Name
www.ourwebsite.com

Make a note on your Links worksheet - website, contact name, when contacted. Then go to the next website on your list. During the beginning stages of your website development, make an effort to write a couple of webmasters a day. After you finish the list, use searchhound to look for another keyword term that relates to your site.

Coming Soon -- An easier way!!

Holiday Links

The Christmas Story
http://santasworkshop.debateusa.com/story.htm

The Gift of the Magi
http://www.night.net/christmas/Gift-Magi.html

A Christmas Carol (with pictures)
Click Here

Christmas Tunes
http://www.elycia-webdesign.com/seasonal/christmas.html

Track Santa's progress to your house. (7am to 2am Dec. 24 and 25th)
http://www.noradsanta.org/